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There are many ways of securing the data and documents that your company relies upon for day to day running. For example a law firm will need to have secure filing cabinets to store their client records, if the records were to be damaged in a fire or completely wiped out then it would have catastrophic knock on effects on both the law firm and its clients. In this instance a fire filing cabinet is strongly recommended.

There is an extensive choice of fire filing cabinets available, essentially it is recommended you look for an independently tested model to ensure the credibility. Water resistant and drop tested models are also available and they are also key points to look at. Especially look at a drop tested model if you will be storing the cabinets on any floor other than the ground floor.

Most companies will have an incredible amount of data stored in a central place or server, these might include accounts data, customer databases, product literature and company website. You may back this data up in several ways including DAT tapes, data cartridges, CD’s, DVD’s and many more.

Do you securely store your valuable data once the back up’s have run? If your answer is no then we strongly recommend you consider your various options available.

If your data is mainly backed up using DAT tapes, LTO tapes, data cartridges or ZIP drives then this is considered to be magnetic media and will burn at a different temperature to CD’s, DVD’s and USB hard drives. In this instance it is recommended that you purchase a magnetic media fire safe also known as a data media safe. If you are a small business and do not have a large amount of tapes to store then magnetic media chests which are smaller and more compact will suit your needs.

Should your company backups be stored on CD’s, DVD’s or USB hard drives then it is recommended that you look for a digital media fire safe. Sentry Safe is a market leader in this area and their range of fire safes also protects paper so make it ideal for home use as well in the office.

James Blackburn works at Simply Safes who provide an extensive range of safes for business and office use. Click to view the range of fireproof safes or for more information on the full range of safes visit our website Simply Safes
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I know, it sounds like a tall order, doesn’t it? But you can do it with a little forethought, some planning and an eye on the SEO ball. Here is a checklist I use for my posts. Understand though, sometimes I get two out of three, sometimes only 1. A really good post will have all three, so that’s your goal.

Post Preparation Checklist

• Gather Your Intel.

  In this step, I gather up the research I am performing, material I want to quote, related sites, links or resources I want to include. I gather all that into once place. I use notepad or Dreamweaver for this, since a post’s resources will grow as I build it. Remember that to benefit a reader, it needs to offer them exactly what they are looking for.

  If you reference a cool piece of software or a great online tool, be sure to include the link!

• Find/Create a Photo.

  Since I tend to select themes that are thumbnail driven or that look good with images added to each post, I spend a little time on this step. A photo or image can engage your reader, connect with them emotionally or set the tone for the content piece.

  In fact, while I am creating a post, I have both my image editor (either Fireworks or Photoshop) open and a browser window with Google Images open.

  I am careful to optimize the images (see 3 Ways To A Faster Page Load for more info). I am careful to only select images where I won’t be violating owner copyright or to create my own.

• Create A Clickable Headline.

  Do not scrimp on this step. Remember, Google serves your headline to the searcher. This means your potential visitors evaluate this before deciding to come visit or not. A lousy headline will turn off your visitor before they ever had a chance to see your photo or content.

  I recommend writing 5-10 headlines AFTER your post content has been written to find the best one. Still having trouble? Here’s a tool I use from time to time to Create Eye-Catching Headlines in 32.4 Seconds.

  My headline must contain my primary keyword for the post. That keyword (or keyword phrase) should be as close to the beginning of the title as possible (for maximum search engine benefit). Google weights the first 65 characters of the title as more important than the rest (some even say Google does count anything after 65 character). So, important up front!

• Create A Clickable Description.

  Like the step before, I know that the description is the “ad” for my post. I know that directly under the headline, they are going to read a description of the post that will decide them on whether they make the click or not.

  What is the implicit or explicit benefit to the reader? What will they get out of it? Does it solve a pain? Answer a question? Then I need to clearly state it. The primary keyword I have determined is applicable to this post also needs to appear in my description. Be consistent.

• Determine Your Top 3 Related Keywords.

  Semantics. Something to avoid in normal conversation if you don’t want to upset your conversational partner, but Google isn’t just anyone.

  May the computer gods forgive me saying this, but Google is stupid. Well, okay, not stupid, but software none-the-less. And software — as a rule — is stupid. It can only do what it was programmed to do, and we humans lack the necessary skills to even approximate human decision making.

  So, we have to teach Google what we mean, what we intend and what’s important to us (and likely to our visitors). We do this with clear and defined keywords, and semantically related words. As humans, by the age of 3, we understand that car and automobile mean the same thing. Google has to be taught. And it takes a lot of repetition. It takes a lot of validation. Google compares your site about RC models to other sites about RC models to see what words you each think are important.

  So, a little research into common phrases and semantically related keywords is a necessary step in producing content Google will serve to your intended target audience. You should use those related keywords within the body of your content to help teach Google when to serve your content.

Part 1 of 2 on Creating posts that engage your readers, attract the search engines and invite comments. Stay tuned for part 2 shortly. In the meantime, start putting into practice your checklist. Like baking a cake, following a recipe can help ensure success.

Are there things you do to get ready for a post that I didn’t list? I would love to hear your ideas

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This article is directed towards network marketers using Facebook to market their business.

1. Don’t spam your friends

Spam mail is unwanted, undesired and unnecessary. That’s exactly why email accounts have a spam folder. People don’t read spam mail because they are not interested in what those messages have to say. You waste your time when you repeatedly send facebook messages about your business to your family, friends and acquaintances because they have no interest in reading them. If they want to know about your business, they will ask you.

I also want you to keep in mind that with so many network marketers in the same social circles on Facebook, many of you are sending the same information repeatedly. I receive messages about the same companies and the same opportunities from different network marketers EVERYDAY.

Additional Methods of Spamming:

Posting information about your business all over your friends’ walls

Sending dozens of Facebook gifts to your friends

Sending a friend request with a description of your business

Repeatedly sending group invitations

Constantly sending spam mail via groups and fan pages

2. Don’t inquire about a friend’s business just so they will ask you the same question in return

Unless you are genuinely interested in a friend’s business, don’t ask them about it. People can read through the lines when you start asking them about it. They know what you’re doing when you leap at the chance to talk about your business and send them a full description. If they don’t ask you to send them information about your business, don’t do it. It’s almost insulting because what makes you think that person isn’t satisfied with the company they are working for in the first place?

3. Stop Telling Other Marketers That Your Business is Better

Remember that Facebook is a place for socializing and building connections. You should never use Facebook to pitch your business to your friends. In the network marketing industry, a marketer’s objective is to build his or her business. If your friend isn’t happy with his or her current business, they will actively seek out other marketers for advice. They don’t need you to bombard them with descriptions, presentations and videos about your business. They especially don’t need you to persuade them that your company offers a better compensation plan, a better product or a better marketing strategy.If they are interested in changing their business, they will ask you.

For information about how you SHOULD use Facebook to market your business, stay tuned for my upcoming article entitled: “How to Successfully Market You Business on Facebook”.

Unsuccessful and Annoying Facebook Marketing Strategies” is just one of several articles by professional network marketer, Felisa Williams. She has used various network marketing secrets including Facebook Marketing Strategies to develop her business. Recently, she has combined her favorite marketing techniques (some you’ve probably never heard of) and she’s giving these tips away for free on her website.  Visit this site now: http://www.indefinitesuccess.com/
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As anyone who knows me can attest, I am a rabid Firefox fan.

I found one more reason to crow about the virtues of Firefox. It’s an addon for Firefox that allows you to check your site and give you a grade based on selected criteria.

It shows you what your competition is doing right, and what they are doing wrong. You can use Sen SEO as a checklist on your own blog. Go through this process after each new post, and you can stay in Google’s good SEO graces.

This video will discuss what Sen SEO shows you when evaluating your site, how to use it to spy on your competition, and how to stay ahead of the curve. We also discuss some of the elements that Sen SEO evaluates and why you should care about it.

• Updating your theme to meet Google’s requirements
• Posting techniques to get your primary keyword on your homepage
• How to use Headspace to get a meta-description on your home page
• How to correct some of what Sen SEO reports is wrong

Once the video starts playing, click on the video to expand it full size. Press Escape to return to normal size

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If Obama really cared about this country, if Obama was a leader he would do what Schiff suggests in everything he talks about, education, loans, spending etc. (too much to list here). If Obama or McCain or any one of our “selected leaders” were actually a leader they would hire Schiff as Secretary of the Treasury and start taking names and numbers on Wall St. Get rid of all of the cronies in Washington and put in smart high school seniors. They could do a better job. All of these experienced Wall St. guys are digging us in even deeper. Sorry for the rant be we need to mobilize the Small Business Leaders into action.

When small businesses band together we would be in the 10’s of millions. Many call us the economic engine of the country, including the politicians, so if this is so when then does Washington BAIL OUT the big banks who don’t lend to small businesses? Maybe it is just me and the big banks are giving money away to small businesses, it is just I have not met a single one who was given a loan from the TARP money, have you?

I did not actually listen to the State of the Union Speech but based on what I heard on the radio afterwords it was empty and hollow. So my real question is WHY? What is their end game? Grow government so that they are the biggest employer and we have a nanny state we can all become dependent upon? Here is a brief excerpt from my other blog that I grabbed a letter from a small business owner.

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If you build it will they come?

By Teresa Collo

As the NFL Draft approaches many teams will examine future prospects in an attempt to add value and talent to their organizations. The days of a first round draft pick getting four years to learn their position is an extinct luxury. Any player drafted this year will have to exceed expectations this year or their selection will be considered a bust.

There is a striking parallel of the NFL yearly draft and predicting the best time to expand your business. If you’re overly conservative in your expansion strategy then you will miss the opportunities to add needed revenue to your bottom-line. If you expand too quickly, then you run the risk over strangling your existing entity.

Knowing the perfect time to expend your business can be very difficult to predict. Many of times new business owners jump at the opportunity to expend in an attempt to increase their bottom line only to find that they have over extended their resources.

There is such a thing as counterproductive growth. Counterproductive growth ties to the theory that just because you have the ability to do it, doesn’t always mean that you should. I am sure you have heard countless stories of business that competed in a race to dominate market share only to find that they are now floating long term debt.

When it comes to deciding if you should expand your business I would like you to consider two simple facts as you compile your strategy.

Have you placed enough money in your escrow in order to deal with all of the contingencies?
Is your decision to expand a based on a need or a want?

I am reminded of the executive decision of the late Al Copland who built a fried chicken empire called Popeye’s Fried Chicken and Biscuits. At the time of his decision to buy Church’s Fried Chicken Al Copland had position himself comfortably as one of the more dominate franchises in the country.

The opportunity presented itself to buy the then struggling Church’s Fried Chicken Franchise and this proved to be disastrous for Popeye’s. Despite the fact that Popeye’s was financially feasible at the time of the acquisition, the Church’s Fried Chicken brand on the other hand was drowning in debt. This decision to buy Church’s was the key factor in Al Copland filing for Bankruptcy and losing his majority ownership of both franchises in Bankruptcy Court.

In the example of Al Copland’s decision we can clearly see how expansion out of want leads to the destruction of a more financially stable enterprise.

There is nothing wrong with slow steady growth. Success in the early stages of your development can lead to a sense of bravado that can also lead to overly aggressive business decisions.  Please keep in mind that conservative is the way especially in these uncertain economic times.

I ask that you apply what I call the 3N3 rule to all of your business decisions. The 3N3 rule will help your determine if your decision to expand is based on need, or want. Please allow yourself either three months or three years to determine if the direction that you’re contemplating is in the best of your business.

 At the completion of the 3N3 rule I would like you to ask yourself if the decision is still in the best interest of your company. What you will discover at the conclusion of this principal is that time has a way magnifying or revealing elements that could affect the outcome of your future decision to expand.

The ultimate goal is to operate a profitable business no matter the size of the entity. Your plan for expansion should include a sales projection that will ad revenue to your bottom line only moments after the ribbon cutting ceremony, if not then you have just selected a first round bust.

Teresa M. Collo

This article is part of a series of articles called “Growing your Business”. Please contact us if you would like to receive the rest of the articles in the series.  http://www.teresacollo.com

This article is part of a series of articles called “Growing your Business”. Please contact us if you would like to receive the rest of the articles in the series.  http://www.teresacollo.com
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Some of my students have asked me who my mentor was…where did I learn what I know about Online Marketing. I tell them I am too much of a control freak to follow in someone’s footsteps.

Truth is, I watch what others do and then strike out on my own to test theories, try to duplicate and basically blaze my own path. And though my answer hasn’t changed much in the last 3 years, there are a couple of so called *gurus* out there that actually are honest about what they are doing.

One of them is Jack Humphrey. Though I don’t do everything Jack is doing, I do listen to what he has to say… hey, he has been online and making money successfully in a big way for a while.

If you are like me and wanting to blaze your own trail — I completely understand. But, take a minute and watch this video that Jack put together about one really simple and easy to duplicate method of making money online. Watch the free video, check out his 10 / 30 method and then decide… can Jack show you how to stop chasing the shiny objects thrown in front of you by every guru out there, and start making money online.

Go watch the free 16 minute Blog Success video where Jack reveals one method of making money online that almost all of the big-time guru’s use to make money online — even if you didn’t KNOW that was how they were really making their money.

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